Project: Visual Communication Design Prelude Video
Role: Independent design
Goal: To better promote the VCD program and enhance the VCD brand experience, and designed promotional video, RIT Media Lab area interactive screen content
Software: Cinema 4D, Redshift, After effect
Synopsis: Many people often don’t know which design disciplines and directions RIT's Visual Communication Design program focuses on. This leads to a better understanding of the project. This promotional video mainly elaborates the mission and purpose of the VCD project through the combination of art and technology to create the concept of future design, to make the audience feel some resonance when watching the short film.